2026 Edit Dept: NEO LOCAL POP-UP

2026 Edit Dept: NEO LOCAL POP-UP

LISTENING ROOM BY ODE

A place that changes the listening experience

Oakberry

A purple bowl from Brazil

LULULEMON

Clothes that blur the boundaries between exercise and daily life

select shop PEER

Modern street culture all in one place

ARKET & ARKET CAFE

From clothes to coffee, the daily life suggested by Arket

RONRON

How to wear a lovely everyday life

Teddy Börhaus

Croissant House Capturing the Romance of Paris

The North Face

Outdoor activities that bridge the gap between city and nature

Nice Weather

A new concept convenience store where you discover your everyday tastes

CAMEL COFFEE

A place that creates sweet relaxation

William Sonoma

Fresh inspirational ideas for the kitchen

RE/DONE

Denim that looks better the longer you wear it

OUR LEGACY

A New Face of a Familiar Classic

The essence of the domestic street scene, Heights Exchange

Be the first to experience the domestic street scene.

A cute world unfolded on the B2 floor of The Hyundai Seoul

A cute world unfolded on the B2 floor of The Hyundai Seoul

Everything for runners, TRC Seoul

From running items to planning, the A to Z of running

Dolsoe Rice Cake House

Cafe The Seeds

cafe the seeds

Manta Ray Bar

Holiday Visitor Shop

Peace Rice Cake Workshop Cafe

Daegu Honey Rice Cake

Yun Ok-yeon Grandma's Tteokbokki

Sincheon Halmae Tteokbokki